John Whalen

Business Development and Co-Founder

John has pioneered a unique marketing career with a track record of success based on measurable outcomes. He is a successful leader with over 20 years experience in marketing, consulting and business operations. At Ogilvy & Mather Direct, he spent the formative years of his career as Director of Finance and then in account service doing leading edge work for clients like American Express and Rogers. At Bank of Montreal, John created and led an innovative marketing team that built a true CRM environment where every customer communication, across every channel, was measured to deliver an optimal ROI – often exceeding 400%. John also managed the largest line of business at BMO with over $1BN in revenue. As co-founder and COO of MavenSocial, John leverages his diverse experience as a proven executive and innovator with responsibility for client service, finance, general operations and HR. John has a BBA from Acadia University.