The Influencer Economy
Influencer marketing has emerged as a powerful marketing technique that places emphasis on using a key individual who influence their following. Influencer-authored stories are authentic and educate and influence followers on topics, product reviews, and other stories attracting engagement. A brand influencer can have a significant impact on everyday consumers buying behaviour. With MavenSocial’s new Influencer App, you can invite as many influencers as you want to your campaign, load the app with suggested content and let your influencers create unique blog posts using their authentic voice. Our automated system makes it easy to manage several to 100’s influencers in one place, all the while tracking social reach and impressions.